Richard Chen

Richard Chen is an experienced marketing and analytics professional with a focus on growth and performance optimization. Currently serving as the Growth Marketing & Analytics Lead at Eminence Organic Skin Care, Richard leverages first-party data and audience segmentation to enhance campaign and website performance. Previous roles include Performance Marketing Consultant at Rise People, where Richard improved lead generation through analytics and product optimization, and Digital Marketing Manager at Suspro Foods Inc., focusing on SEM strategies and organic traffic growth. Additional experience includes data analysis at Univar and supply chain analytics at Nutri-Nation Functional Foods, with an academic background in Market Analysis and Data Analytics from The University of British Columbia and Lighthouse Labs, respectively.