Matthew Tripepi

Matthew Tripepi serves as the Associate Director of Digital Marketing at Empire Marketing Strategies since July 2025, leading omnichannel marketing initiatives and providing strategic recommendations for CPG clients. Additionally, since January 2015, Matthew holds the position of Social Media Marketing Adjunct Professor at Xavier University, educating students on social media strategies. With extensive experience as a Lead Consultant at 84.51˚, Matthew has developed omnichannel marketing and analytics strategies that significantly increased customer acquisition and e-commerce revenue. Previous roles include Director of Product Marketing at Health Carousel, where Matthew drove marketing strategies that enhanced user engagement and revenue. Matthew's background encompasses diverse positions at 84.51˚, dunnhumby, and Electronic Arts, emphasizing digital communication, customer insights, and strategic marketing. Matthew holds an MBA in Marketing and a BA in Electronic Media from Xavier University.