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Tamara Montesi Rodríguez

Team Lead Trade Marketing & Sales Operations at Empresas Demaria S.A.

Tamara Montesi Rodríguez has a diverse work experience in various roles and industries. Tamara started their career in 2009 as an Assistant Project Manager at Empresas Carozzi S.A., where they were responsible for creating, developing, and positioning products in mass sales channels. Tamara also coordinated product launches with advertising agencies.

In 2011, Tamara joined Entel as a Marketing Analyst, where they were responsible for managing the objectives of the Home market. Tamara later got promoted to Product/Market Manager, leading projects and overseeing the "triple pack" services, such as television, telephony, and internet. Tamara was involved in market research, product development, pricing, and negotiation with suppliers to increase Entel's market share in the Home segment.

In 2015, Tamara spent six months in Australia on a Work & Holiday program.

From 2016 to 2018, Tamara worked at Watt's S.A. as a Category Manager/Brand Manager. Tamara primarily focused on the Conservas category, with a special emphasis on the Wasil brand. Tamara'sresponsibilities included product innovation, marketing planning, and ensuring compliance with labeling regulations.

Since 2018, Tamara has been working at Empresas Demaria S.A. as a Sales Operations Manager. Tamara'srole involves strategically managing sales teams and operations for the company's national sales points. Tamara is responsible for implementing commercial agreements, promotions, and marketing campaigns to improve brand visibility and enhance the customer's shopping experience. Tamara also coordinates with merchandising agencies to ensure product placement and replenishment in-store.

Overall, Tamara Montesi Rodríguez has demonstrated expertise in sales operations, brand management, product management, and marketing strategy across different industries.

Tamara Montesi Rodríguez has a diverse education history. In 2005, they enrolled at the Universidad Adolfo Ibáñez, where they pursued a degree in Ingeniería Comercial. Tamara completed their undergraduate studies in 2011 and further specialized in the field of Marketing by obtaining a Máster en Marketing from the same university.

In 2021, Tamara Montesi Rodríguez continued their professional development by participating in a short-term program. Tamara completed a Diplomado en Dirección Estratégica de Ventas at the Universidad Adolfo Ibáñez, further enhancing their skills and knowledge in sales strategy.

Overall, Tamara Montesi Rodríguez's education has focused on business and marketing, reflecting their strong interest in these areas.

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Timeline

  • E

    Team Lead Trade Marketing & Sales Operations

    March, 2019 - present

  • Brand Manager

    June, 2018