Amanda Landsaw

Amanda Landsaw has a comprehensive work experience spanning over a decade in various marketing and audience development roles. Amanda is currently serving as the Vice President of Audience Development at Endeavor Business Media since October 2021. Prior to this, they worked as the Director of Audience Development at Endeavor Business Media from September 2020 to October 2021 and as a Team Lead, Audience Development from July 2019 to September 2020.

Before joining Endeavor Business Media, Amanda was the Demand Gen Manager at ConsumerAffairs from June 2018 to July 2019. In this role, they were responsible for developing and implementing data-driven strategies for demand generation campaigns and driving new customer acquisition through multi-channel marketing campaigns.

From August 2016 to June 2018, Amanda worked at PennWell as the Audience Marketing Team Manager, where they led and managed teams focused on audience engagement and retention. Amanda also developed marketing plans for multiple business markets and ensured the achievement of marketing goals for various brands. Prior to this role, they served as the Audience Development Manager at PennWell from August 2015 to July 2016.

Amanda's experience also includes working as the Director of Marketing for the Tulsa Shock, WNBA from January 2015 to August 2015. In this role, they led marketing efforts to increase team visibility through various campaigns and partnerships.

Before their role at Tulsa Shock, Amanda was the Player's Club Promotions Manager at Muscogee (Creek) Nation Casinos from July 2014 to January 2015. Amanda developed and implemented marketing campaigns to raise awareness of specials, promotions, and events.

Amanda began their career as the Senior Marketing Manager at Freedom Pharmaceuticals Inc. from August 2012 to May 2014. In this role, they led PR initiatives for international acquisitions and successfully increased social media presence and website traffic.

Prior to that, they worked as a Digital Marketing Specialist at BlueView from June 2011 to August 2012, where they developed market research, client branding, and marketing strategies, and managed website design and social media projects.

Overall, Amanda Landsaw has a diverse background in audience development, demand generation, marketing management, and strategic planning, bringing a wealth of experience and expertise to their current role as Vice President of Audience Development at Endeavor Business Media.

Amanda Landsaw earned a Bachelor of Science degree in Business Administration with a focus on Marketing from The University of Tulsa between 2007 and 2011. In 2016, they enrolled at West Texas A&M University and completed their Master of Business Administration (M.B.A.) degree in 2019. Amanda also holds a certification as a Certified Information Privacy Manager (CIPM) from the International Association of Privacy Professionals.