Serena A.

Serena A. is an experienced B2B writer and editor currently serving as an Associate Editor and Social Media Content Creator & Manager at Endeavor Business Media since August 2023. Serena specializes in crafting original articles, press releases, and engaging content through in-depth research on various industries, focusing on topics of high interest and utilizing SEO strategies to enhance audience reach. Previously, Serena worked at Jerry as a writer and editor, where responsibilities included managing freelance writers, producing high-engagement SEO-based content, and creating a widely adopted style guide. Additionally, Serena has freelance experience from Upwork, and prior roles include managing staff in a high-volume restaurant environment and contributing to Z Publishing House as a poet and creative writer. Serena holds a Bachelor's degree in Honors English Literature from California State University, Northridge, and two Associate degrees from Moorpark College in English Language and Literature, and Theatre.