Bernardo Vasconcelos is a seasoned digital marketing professional currently serving as a Performance Media Specialist - Retail Media at Endeavour Group since November 2023. With a focus on managing digital media channels and optimizing campaigns across various platforms, Bernardo is skilled in media planning, analysis, and reporting on campaign results. Prior to this, Bernardo worked at ntegrity as a Digital Performance Manager, assisting not-for-profit organizations in enhancing online donations and brand visibility through digital advertising. Bernardo also held roles as a Freelance Digital Performance Manager for Mobipium and as an Ecommerce Marketing Manager, where responsibilities included creating D2C ecommerce campaigns and managing paid media channels. Bernardo’s career began at ActualSales, where expertise was developed in traffic management. Bernardo earned a Bachelor's degree in Management from the University of Évora between 2014 and 2017.