Judy Shapiro

CEO, Founder at engageSimply

Judy Shapiro is an experienced marketing professional with 25 years of experience in the industry. Judy began their career in 1995 as the Marketing and Brand Director at Lucent Technologies/ Bell Labs. In 2003, they moved to Computer Associates as the Vice President, where they led all consumer and B2B acquisition, retention and cross-sell direct response marketing initiatives. In 2005, they joined Comodo as the VP of Marketing. In 2008, they became the Senior VP of Sales and Marketing at Paltalk, where they were focused on brand development, member acquisition and expanding consumer use of multimedia tools within their everyday communications. In 2009, they began working as a Marketing and Social Media Commentator at Ad Age, Entrepreneur, and Huffington Post. In 2010, they became the Chief Brand Strategist at CloudLinux. In 2012, they founded engageSimply, the first-of-its-kind acquisition company, which has developed proprietary Topic Intelligence tech. In 2020, they became the Editor in Chief of The Trust Web Times, a news outlet dedicated to revolutionizing the business of advertising from the fraud-ridden AdTech ecosystem of today into the Trust Web of tomorrow. Additionally, they are the Founder of Topic Intelligence, the first topic intelligence data set that allows marketers to understand what topics they should invest in for best conversion potential, and a Marketing Strategist Advisor at GrailPay.

Judy Shapiro obtained their Bachelor of Arts (B.A.) in History, Marketing from Baruch College in 1980. Prior to that, they obtained a BA in History & Advertising from CUNY - Baruch in 1977.

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Timeline

  • CEO, Founder

    January, 2012 - present