Will Atkins

Will Atkins is a seasoned digital content manager with extensive experience in the sports and media industries. Currently serving as the Digital Content Manager for The Hundred at the England & Wales Cricket Board since February 2022, Will leads digital strategies and content creation across various social media platforms, resulting in significant audience engagement and revenue growth. Previous roles include content management for Soccer Aid Productions, digital and content management at The Playbook, and digital media management at Square in the Air, where Will oversaw PR and digital strategies for high-profile clients. Will's expertise also encompasses social media strategy development and implementation for organizations such as Family Mosaic and the Marylebone Cricket Club. Will holds a BA Hons in Journalism from Brunel University London.