Abrar Hasan

Mr. Hasan is the CEO of National Foods Limited, the leading multi-category food company in Pakistan. His expertise in curating new market opportunities and focusing on innovation has led the Company to build a clearer vision for future growth, leading to becoming a Rs. 50 bn company by the year 2020. He has delivered successful strategies in the past by keeping a swift focus on innovation, adherence to the highest standards of quality, and building superior customer value. He is an ardent supporter of CSR causes, and has the initiation of the Adult Literacy Programme to his credit, developed in collaboration with The Citizens Foundation, aiming to equip rural women with basic literacy skills. Prior to this, he spearheaded the development of a Sustainability Strategy, which guides all business functions across the board today. He has received numerous accolades, including the Marketing Excellence Award 2008 from the Marketing Association of Pakistan, and the Best Work Place Award 2015. He is a member of the Board of Directors for several strategic forums such as the Associated Textile Consultants, Cherat Packaging Ltd., Pakistan Business Council & the Health Foundation. Mr. Hasan is a graduate of the Krannert School of Management at Purdue University, Indiana, US.