Daniel Rode

Daniel has been General Manager Digital & Brand at Entrada Travel Group since 2016, having joined in 2006 as Sales & Marketing Manager and becoming General Manager Online Sales & Marketing in 2010. During this period he has overseen the evolution of the group marketing and e-commerce presence, from its origins as a domestic transport provider to its position today as a global tourism group.

Daniel has led product launches and rebrands of numerous brands within the group including InterCity, GreatSights, Auckland Explorer Bus, Skip and most recently the evolution from InterCity Group to Entrada Travel Group. He is regularly involved with tourism advisory groups in New Zealand and Australia and has also been a board member of the New Zealand Backpacker Youth & Adventure Tourism Association. Prior to joining the tourism industry Daniel held several senior sales roles with Coca Cola Amatil NZ.