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Alison Shaw Hendrix

VP Integrated Marketing Solutions at Entravision

Alison Shaw Hendrix has over 15 years of work experience in various roles within the media and communication industry. Alison is currently the VP Integrated Marketing Solutions at Entravision Communications, where they are responsible for overseeing marketing solutions for multiple television and radio channels. Prior to this, they served as the General Sales Manager at OTA Broadcasting, LLC from 2014 to 2017.

During their tenure at Journal Broadcast Group from 2005 to 2013, Alison held multiple positions including General Sales Manager, Local Sales Manager, and Account Executive. Before that, they worked as a Traffic/Print Advertising Coordinator at NBC Universal in 2004. Additionally, they gained experience as an Assistant Manager at FranklinCovey earlier that same year.

Alison Shaw Hendrix attended Brigham Young University - Idaho from 2000 to 2004, where they earned a Bachelor of Science degree in Business Management with a Marketing Emphasis. Alison also received an Associates of Science degree in General Business from Brigham Young University - Idaho from 2000 to 2002. In 2019, they obtained a certification in Trading Academy Certified - Connected TV.

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Timeline

  • VP Integrated Marketing Solutions

    November, 2017 - present