Giota Gavala

Giota Gavala has been working in the field of digital marketing since 2019. From 2019 to 2022, they worked as a Digital Marketing Executive at Comidor, a Low-Code and Automation Platform. Her main responsibilities included developing digital marketing plans, creating and applying content marketing strategies, driving lead generation, developing engaging digital content, organizing webinars, monitoring the content success, managing social media, developing and maintaining websites, analyzing website traffic and conversions, performing SEO optimization, running Ad campaigns, and delivering partner marketing trainings. In 2022, they began working as a Media Relations Coordinator at Epignosis Learning Technologies. Her main responsibilities included boosting Epignosis presence, reputation, and visibility by applying effective digital PR strategies as part of a wider digital marketing strategy and identifying and acting on opportunities to promote content by researching and pitching the right point of contact for different media outlets and websites.

Giota Gavala has a diverse educational background. In 2015, they completed a Bachelor's degree in Computer Science from the University of Macedonia. Giota is currently pursuing a Master of Business Administration - MBA in Business Administration and Management, General from the Hellenic Open University, which they are expected to complete in 2023. Giota has also obtained several certifications, including a SEO Link Building certification from CXL in October 2022, a Content Marketing Certification from HubSpot Academy in March 2020, a Social Media Certification from HubSpot in April 2020, a Google Ads Search Certification from Google in February 2020, and a Google Analytics Individual Qualification from Google in January 2020.