Benjamin Popovich

Benjamin Popovich is a marketing analytics leader with nineteen years of experience in delivering data-driven insights and executing marketing strategies. Currently serving as the Sr. Director of Analytics at Epsilon, they leverage skills in predictive modeling and report visualization to optimize campaign performance. Previously, Benjamin held leadership roles at companies such as Inte Q, Beyond Finance, and dentsu, where they drove successful loyalty programs and improved campaign ROI. They earned a Bachelor of Liberal Arts and Sciences in Economics from the University of Illinois at Urbana-Champaign and a Master of Business Administration in Marketing Management from Benedictine University.