Elmer Smith

Elmer Smith currently serves as Senior Vice President and Portfolio Leader at Epsilon, where responsibility includes managing major client portfolios valued at over $100M in annual revenues and consistently achieving revenue targets for the past six years. Prior experience encompasses independent consulting at Yahoo! Inc. focusing on CRM strategy, a role as Senior Vice President of Customer Strategy and Loyalty at JCPenney aimed at revitalizing customer engagement, and leading CRM marketing efforts at Dell for the Americas. Elmer's career in financial services began at Bank of America, where various senior roles in Strategic Marketing and Loyalty Marketing were held over an 18-year span, managing significant P&L responsibilities. Education includes a Bachelor of Science in Business Administration with a concentration in Finance from the University of Delaware.