Karina Budaeva

Karina Budaeva is a seasoned product management professional with extensive experience in leading product development initiatives across various industries. Currently serving as a Senior Product Manager at CitrusAd since October 2021, Karina previously held roles at Quantcast as a Product Specialist and at AVITO.ru as a Product Manager focused on monetisation. Notable achievements include automating monetisation products for large B2B clients and enhancing customer experience to drive revenue. Earlier career milestones include managing technical sales and marketing products at Lamoda Group, where Karina coordinated with engineering teams and stakeholders to optimize product roadmaps. Additionally, Karina has held roles in e-commerce management and administrative support, showcasing a well-rounded skill set in project management, data analysis, and customer engagement. Educational qualifications include a Master's degree in Marketing and Strategy from the University of Warwick and a Bachelor's degree in Strategic Management from the State University of Management (SUM).