Betty Bergquist

Betty Bergquist currently serves as the Managing Director of Sales and Analytics at Equity Bank, where responsibilities include implementing sales processes and driving data-focused decision-making within the sales organization. Previous experience includes serving as an Agency Consultant for Vicki Wagener Agency LLC - American Family Insurance, assisting agency operations with strategic alignment. Betty held several key leadership positions at American Family Insurance from 1991 to September 2023, notably as the Sales Strategy and Support Vice President, overseeing strategy and operational support for a large network of agents and staff. Additional roles at American Family Insurance involved significant revenue responsibilities as West Region Sales Vice President and various other leadership positions in sales, service operations, business services, and education. Educational credentials include a BA in Finance and Marketing from Wisconsin School of Business, an MBA from the University of Phoenix, and several professional designations and certifications.