Ermes
Xavier Delanglade has over three decades of experience in the fields of digital strategy, marketing, and advisory services. Currently serving as an Advisor at May since June 2022, Xavier also operates as the Managing Director of Ermes, a data and AI-driven advertising platform since March 2019, and as a Partner at RedPill SAS, a startup studio since January 2018. Additionally, Xavier founded X Invest in April 2013, an advisory firm focused on digital strategies, and previously held leadership roles at mobXpert, Mim.ooo, theBluePill, FullSIX International, RSM Salustro Reydel Méditerranée, and Arthur Andersen. A graduate of ESSEC Business School with a focus on Marketing, Xavier has demonstrated a consistent commitment to fostering innovation and optimizing business strategies across various industries.
This person is not in any teams
Ermes
ERMES is an integrated data media platform. Its aim is to use data and AI to make communication simple, accurate and profitable for all companies, large and small. The ERMES platform includes: - More than 55 million French consumer profiles, with over 380 profile, behavior and purchase intention criteria, - A self-service CRM enrichment module to get to know your own prospects and customers better, - A campaign launch module enabling you to create and activate media plans that maximize performance according to your budgets, - A creation module enabling you to quickly and easily create advertising formats for all media, - A performance analysis module enabling you to understand your performance at a glance and optimize it accordingly. ERMES boasts over 70 connectors, including : Google Analytics, Google Ads, Google DV 360, Facebook, Instagram, Snapchat, Tiktok, email, SMS, Connected TV, TheTradeDesk, ClearChannel, Spotify.... These connectors make it possible both to create targeted campaigns on these media, and to measure their aggregate performance. The ERMES platform is available in three main configurations: - A Multi-local version, making it easy to manage local communication store by store, according to their catchment areas, - A Consulting version, enabling all agencies to offer their customers high-performance media services. - An Advertiser version enabling brands to independently manage their communication budgets and performance. With several hundred active customers and millions of euros worth of campaigns under management, ERMES is the Made in France Adtech solution for easy, precise and profitable communication across all media.