Tatiana Faria Whately

Tatiana Faria Whately has a diverse work experience spanning multiple companies and roles. Tatiana began their career at GPS Planejamento Financeiro as a Commercial Assistant from March 2010 to July 2011. Tatiana then joined Agropecuária J.Faria as a Coordenador Financeiro from August 2011 to March 2015. After that, they worked as a Financial Manager at JFARIA Distribuidora de Produtos de Limpeza Ltda from December 2015 to December 2017.

Moving forward, Tatiana joined Canal Rural Produções as a Coordenadora Comercial de Leilões, responsible for managing the sales administration and transmissions of auctions, events, and advertising from January 2018 to December 2018. Tatiana then worked at Grupo MAXFAR as a Financial Manager na Agropecuária JFaria e JFaria Distribuidora, where they supervised all administrative and financial activities of the group. This role included responsibilities such as controlling accounting work, conducting strategic result analysis, and fiscal efficiency analysis from January 2019 to August 2022.

Currently, Tatiana is employed at erural, initially as a Product Manager from August 2022 to June 2023, and then as the Business Unit Head from June 2023 to the present.

Tatiana Faria Whately's education history includes earning a Product-Led Growth Fundamentals Certificate from Product-Led in 2022, with a focus on Gestão de Produto. Prior to that, they completed a CEAG degree in Finanças from FGV - Fundação Getulio Vargas from 2010 to 2012. Their earliest education credentials are from FAAP - Fundação Armando Alvares Penteado, where they obtained a Bachelor's degree in Administração de Empresas (Business Administration) from 2005 to 2009.