Escalent
Gina Meola is a seasoned professional with over a decade of experience in strategic sourcing, market research, and project management in the research and healthcare sectors. Currently serving as Senior Director of Strategic Sourcing at Escalent since May 2011, Gina focuses on supplier relations, maintaining vendor relationships for cost control, and developing a supplier database management system. Previously, as Research Director, Gina managed international automotive tracking studies and ad agency accounts, overseeing proposals, pricing, and reporting. Earlier roles at Escalent included Senior Project Director, working on region-specific brand health studies, and prior experience includes analysis at GfK Custom Research North America and study coordination at Henry Ford Hospital. Gina holds a BA in Economics/Business and Music from Kalamazoo College and pursued further education at Wayne State University.
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Escalent
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Escalent is an award-winning data analytics and advisory firm that helps clients understand human and market behaviors to navigate disruption and business transformation. As catalysts of progress for more than 40 years, our strategies guide the world’s leading brands in automotive & mobility, consumer goods & retail, energy, financial services, health, technology, telecommunications, and travel & tourism. We accelerate growth by creating a seamless flow between primary, secondary, syndicated, and internal business data, providing consulting and advisory services from insights through implementation. Based on a profound understanding of what drives human beings and markets, we identify actions that build brands, enhance customer experiences, inspire product innovation and boost business productivity. Visit escalent.co to see how we are helping shape the brands that are reshaping the world.