Frances Lorenzo

Senior Marketing Manager at eSentire

Frances Lorenzo has a diverse work experience spanning multiple industries. Frances is currently employed as a Senior Marketing Manager at eSentire, where they began in May 2021. Prior to this role, Frances worked as a Freelance Marketing Consultant through their own business, franceslorenzo.ca, starting in October 2019. In this role, they specialized in developing and launching effective marketing campaigns for both B2B and B2C companies.

Frances also held the position of Marketing Manager at Nymi from July 2020 to May 2021, where they successfully launched new products and software platforms targeting global enterprise markets.

Frances has also worked at the Herjavec Group, starting as a Marketing/Events Coordinator from September 2016 to December 2019, before transitioning into the role of Program Manager, Marketing Operations & Shark Tank from September 2019 to July 2020.

Frances's earlier experience includes roles at the Canadian Film Centre as Coordinator, Development & Events from June 2014 to September 2016, Assistant, Development & Events from October 2012 to June 2014, and Intern, Development & Events from April 2012 to October 2012.

Additionally, they worked as an Onsite Events Coordinator at Pop! Events Group from October 2015 to August 2016, as well as an Event Planner/Financial Coordinator and Fundraiser at ARTeries from October 2013 to April 2014.

Frances's work experience also includes a brief role as a Social Media Assistant at the Toronto Screenwriting Conference in April 2013.

Frances Lorenzo earned a Bachelor of Arts (BA) degree in Arts and Contemporary Studies with a concentration in Culture and Entertainment Studies from Ryerson University. Frances attended Ryerson University from 2010 to 2014. Additionally, they have obtained several certifications including Digital Marketing Strategy from the Canadian Marketing Association in April 2020, Fundamentals of Media Relations from Muck Rack in April 2020, and Smart Serve Certification from Smart Serve Ontario in March 2016.

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Timeline

  • Senior Marketing Manager

    May, 2021 - present

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