Brandi Brown

Brandi Brown has extensive experience in marketing, with their most recent role being the Director of Marketing at ESGI Software since April 2023. Before that, they held the position of Director of Marketing (US) at Square Panda Inc. from January 2020 to April 2023.

Prior to these roles, Brandi was the Director of Marketing at hand2mind from November 2015 to January 2020. During their tenure, they led the transformation of the marketing function, resulting in a 28% year-over-year growth in school sales. Brandi also oversaw new product launches and transitioned hand2mind.com into an eCommerce website, achieving a 70% growth in sales through paid and organic strategies.

Before joining hand2mind, Brandi worked at Sourcebooks as the Simple Truths Director of Online Marketing from February 2014 to December 2014. Brandi managed the Simple Truths imprint and marketing team, overhauled online marketing platforms, and directed overall promotional strategy.

Prior to Sourcebooks, Brandi held various roles at hand2mind from December 2011 to February 2014, including Sr. Manager of Marketing Communications & eCommerce and Social Media and eCommerce Manager. In these positions, they led online marketing and customer communications efforts, managed site mapping and content development for a new website, and overhauled branding and user experience of an eCommerce website.

Earlier in their career, Brandi worked at Follett Software as a Product Marketing Manager, Online Marketing Manager, and Marketing Coordinator. Brandi developed product marketing strategies, drove the online strategy for the company, and coordinated marketing communications projects.

Brandi also gained experience as a Student Advisor at Vitamin IMC, a Sales Assistant at Materials Marketing, and a Management Trainee at Enterprise Rent-A-Car. Brandi started their career as a Summer Marketing Intern at JohnsonDiversey.

Throughout their career, Brandi has demonstrated strong leadership skills, a strategic mindset, and a focus on driving growth and transformation through marketing initiatives.

Brandi Brown's education history begins in 2000 when they enrolled at Carthage College. Brandi pursued a Bachelor of Arts degree and studied marketing, business administration, and graphic design. Brandi completed their undergraduate studies in 2005.

In 2008, Brandi furthered their education by attending Northwestern University, where they obtained a Master of Science degree in Integrated Marketing Communications. Brandi completed their graduate studies in 2012.

In addition to their formal education, Brandi also obtained certifications to enhance their skillset. In 2018, they earned the Slide Certified - Ron Clark Academy certification from The Ron Clark Academy. A year later, in 2019, they obtained the Kellogg on Branding certification from Kellogg Executive Education.

These educational experiences and certifications have provided Brandi Brown with a strong foundation in marketing, business administration, graphic design, and integrated marketing communications.