Lauren Kranc is a seasoned social media editor with a strong background in content strategy and editorial roles, currently serving at Esquire magazine since September 2019. In this capacity, Lauren drives social media strategy and manages multiple platforms, successfully executing viral campaigns that resulted in significant engagement and growth, including a 344+% increase in Esquire’s TikTok following. Previous roles include Assistant Content Strategy Editor and Assistant Editor at Esquire, where Lauren honed skills in content creation and celebrity interviews. Earlier experience includes internships in marketing and publicity at ABRAMS and business development at Wiley, complemented by a Master of Science in Publishing from New York University and a Bachelor's in English Literature from McGill University.
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