Priscilla Almeida

Priscilla Almeida, MBA, is an accomplished brand manager at Essence Corp since October 2019, overseeing a diverse portfolio that includes Carolina Herrera, Jean Paul Gaultier, and Benefit Cosmetics. Notable achievements include negotiating significant cost savings and developing a social media strategy that boosted online visibility. Previous experience includes marketing roles at Estee Lauder Companies, where Priscilla contributed to an 8% sales increase through the creation of a fragrance book, as well as positions at Lexmark International and various international firms. Priscilla holds a Master's in International Marketing from Saint Joseph's University and a Bachelor's degree in International Business from Universidade Presbiteriana Mackenzie.