Gony Arden

Gony Arden has a diverse work experience in marketing and advertising. They currently hold the position of Director of Brand at Essence Group since 2023. Prior to this, Gony worked as a Senior Global Brand Manager at SodaStream International, Ltd. from 2019 to 2023, where they developed and implemented marketing strategies for multiple markets. From 2015 to 2019, Gony was the MARCOM Manager at Mayer's cars and trucks ltd, responsible for managing marketing efforts for multiple brands and markets. They also worked as the VP Account Management at Reuveni Pridan IPG in 2015 and as the Head of Advertising at Partner (Orange+012) from 2013 to 2015. Earlier in their career, Gony was an Account Supervisor at McCann Erickson Israel from 2009 to 2013, where they managed major accounts and led a team of account managers.

Gony Arden completed a Bachelor of Arts (B.A.) degree in Communication and Media Studies from Sapir College between the years 2006 and 2009. Following this, Gony pursued further education at The College of Management Academic Studies from 2010 to 2012, attaining a Master of Business Administration (MBA) degree. The focus of Gony's MBA studies revolved around Marketing and Advertising.