essencemediacom
Salma Elkarabigy is an experienced professional who has held various roles in companies such as EssenceMediacom, Mars, MediaCom, Nielsen Company, Vodafone Egypt, Schneider Electric, and Biopharm. With a Bachelor of Business Administration degree in Finance from The American University in Cairo, Salma has proven herself as a competent Strategy & Business Director, MEA Media Lead, Senior Market Analyst, and HR Recruiting Coordinator. Through their roles, Salma has demonstrated proficiency in client service, analysis, reporting, recruitment coordination, and financial processing. Their diverse background in finance, business development, and human resources showcases their adaptability and expertise in different industry sectors.
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essencemediacom
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Hello. We are EssenceMediacom. GroupM’s newest and largest agency, committed to delivering marketing breakthroughs for brands. We have disrupted the old models across media, creative, innovation and analytics to find new opportunities for advertisers and deliver truly integrated media solutions. Born out of two pioneering agencies, EssenceMediacom fuses Essence’s performance, data, analytics and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise. Our ‘breakthrough’ ambition is underpinned by our commitment to ‘continuous learning’. We aim to ensure our people fulfil their potential by investing their whole-person wellbeing, careers and capabilities, which in turn helps grow our clients’ businesses. With 10,000 people across 120 offices in 96 markets, we are one of the world’s leading communications specialists with billings of more than US$22 billion (Source: COMvergence, 2022). Our global client roster includes adidas, Coca-Cola (TCCC), Dell, Google, Hasbro, Mars, NBC Universal, P&G, Richemont, Shell, Sony and Uber.