Raquel Gómez Llanos

Senior Marketing Director, Global at Establishment Labs

Raquel Gómez Llanos has extensive experience in marketing and brand management. Raquel is currently working at Establishment Labs as the Senior Marketing Director, responsible for global marketing initiatives in the women's health and FemTech category. In their role, they lead a team of 15 and oversees various areas including new category development, branding, operational marketing, trade marketing, marketing intelligence, media, and public relations. Prior to this, Raquel worked as the Senior Marketing Manager at Establishment Labs, focusing on B2B and B2C action plans, communications, and digital marketing.

Before joining Establishment Labs, Raquel worked at Puig as the Operational Marketing Manager in the EU, where they managed marketing activities for various beauty and fashion brands. Raquel also worked as the Operational Marketing Manager in Latam at Puig, overseeing marketing initiatives for the brand portfolio. In addition, they held the role of Brand Development Manager, where they handled worldwide plans for product communication, strategy implementation, and project coordination. Raquel started their career at Puig as a Trade Marketing Assistant in the EU, where they were responsible for sales, forecasting, and trade marketing actions.

Raquel also has experience as the Founder of Pink frog, a marketplace for home wellness services. In their role, they developed business strategies and coordinated projects involving legal, creative agencies, modelers, and programmers.

Prior to their career in marketing, Raquel worked briefly in the commercial sector at Deutsche Bank.

Raquel Gómez Llanos began their education journey in 2007 at Universitat Ramon Llull, where they pursued a Business degree at IQS School of Management. Raquel completed this program in 2011. In 2010, they also attended Fu Jen Catholic University in Taiwan for International Business, completing their fifth year of study in 2011. Later, in 2018 and 2019, Raquel pursued Digital Marketing at Esade. Most recently, they attended the University of California, Berkeley from 2020 to 2021, focusing on Behavioral Neuroscience.

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Timeline

  • Senior Marketing Director, Global

    October, 2021 - present

  • Senior Marketing Manager EU

    April, 2021

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