Carol Verde currently serves as the Earned Media Manager for the Make-Up Division at The Estée Lauder Companies Inc., overseeing brands such as MAC Cosmetics, Smashbox, and Bobbi Brown since April 2024. Prior to this role, Carol held the position of Global Senior Digital PR Manager at Publicis Italy | LePub from September 2021 to April 2024, where responsibilities included developing integrated marketing communications strategies. Additionally, Carol has experience as a lecturer at IED Istituto Europeo di Design and has held various positions in digital PR and communications at AD MIRABILIA, Ninja Marketing, DISKO, nois3, Comunicazione Italiana, AGOL, and as a freelance journalist. Educational qualifications include a Master’s Degree in Public and Corporate Communication and a Bachelor’s Degree in Political Science and International Relations from Sapienza Università di Roma, complemented by a Growth Hacking Marketing Master from Talent Garden.
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