Andrew Hill

Andrew Hill is an accomplished professional with extensive experience in the telecommunications and digital entertainment sectors. Currently serving as Director of Digital Entertainment at Etisalat UAE since February 2019, Andrew drives growth in OTT Video, Gaming, and Music. Previously, Andrew held multiple roles at Etisalat, including Director of Segment Marketing, overseeing 20% of the consumer base, and Director of Home Product Marketing, focusing on customer acquisition and retention. Additionally, Andrew contributed as an Advisory Board Member at ingfit, aiding in the development of health-based nutrition in the Middle East. Earlier experience includes consultancy roles with BT Latin America & Caribbean and BT Group, along with managing indirect product channels at Xerox. Andrew holds a BA (Hons) in Business Management from The University of Sheffield and several professional qualifications in marketing and project management.