Jingyin Chia

Jingyin Chia is an accomplished professional with extensive experience in marketing, analysis, and public engagement. Currently serving as an In-country Analyst at Euromonitor International since July 2020, Jingyin also holds the position of Chief Marketing Officer at bARTik, where efforts have focused on promoting equal rights for ethnic minority females in Guizhou, China, and successfully increasing company sales by 30% through targeted digital marketing campaigns. Additionally, Jingyin has contributed as a Student Ambassador for The Hong Kong University of Science and Technology, refining public speaking skills across more than 20 high schools, and has held various roles, including Research Intern at Euromonitor International and Professional Development Summer Associate at AlphaSights. With a Bachelor of Business Administration in Operations Management and Marketing from HKUST, Jingyin has a strong foundation in business principles complemented by international experiences at Maastricht University and Singapore Management University.