Ben Kruger

Ben Kruger has a diverse range of work experience in the marketing field. Ben currently holds the position of Chief Marketing Officer at Event Tickets Center since April 2023. Prior to this, they worked at Google from September 2019 to April 2023, where they held roles as a Senior eCommerce Growth Consultant and eCommerce Growth Consultant. At Google, they partnered and consulted with high-growth eCommerce brands to accelerate their growth by utilizing Google's advertising capabilities.

Before their time at Google, Ben was employed at Dia&Co as the Sr. Manager of Lifecycle Marketing & Strategy from November 2018 to September 2019. Ben'sresponsibilities included deploying and strategizing communication initiatives across various channels to acquire, retain, and enhance the value of customers.

From September 2017 to November 2018, Ben worked at Bluecore as the Senior Manager of Data Insights & Analytics. Bluecore is an AI-driven retail marketing platform, and Ben's role involved utilizing data insights to match customers with personalized products. Ben also served as the Principal Customer Success Manager at Bluecore from April 2016 to September 2017.

Ben's career began at RevTrax, where they held various positions from February 2012 to March 2016. Ben started as an Account Manager, responsible for providing technology solutions to help track the effectiveness of digital media. Ben then advanced to become a Senior Account Manager, leading digital promotions for Kimberly Clark's brand portfolio. Finally, they served as an Associate Director, overseeing a portfolio of enterprise clients and developing strategies to optimize their CRM, promotional, and paid media initiatives.

Overall, Ben Kruger has gained valuable experience working with leading companies in the marketing industry, focusing on areas such as eCommerce growth, lifecycle marketing, data insights, and customer success.

Ben Kruger attended Indiana University Bloomington from 2008 to 2011, where they pursued a Bachelor's degree in Marketing. In 2021, they completed a short-term program in Accounting and Finance offered by Harvard Business School Online. Additionally, Ben has also attended the Flatiron School without pursuing a specific degree, to study Data Science. The exact duration of their enrollment at the Flatiron School is unknown.