Felice Pastorius

Director, Customer Marketing at Eventbrite

Felice Pastorius is the current Director of Customer Marketing at Eventbrite. Prior to this, Felice was the Director of Customer Acquisition & Lifecycle Marketing at Rooster Teeth, a WarnerMedia-owned entertainment company. At Rooster Teeth, Felice oversaw strategy, planning, and execution of advertising, email, push, and other marketing efforts to grow subscriber acquisition, e-commerce revenue, and general MAU. Felice also led data-driven strategy projects across the business, including programming strategy, podcast audience growth, and audience growth.

Before Rooster Teeth, Felice was the Associate Director of Strategy & Analysis at Digitas North America and the Associate Director of Strategy at PHD Worldwide. Felice has a proven track record in growing subscriber bases and viewership for new shows, in addition to ecommerce marketing. Felice has increased the sophistication of digital marketing by introducing new partners and tactics, and constantly optimizing campaign effectiveness.

Felice Pastorius received their MBA from the MIT Sloan School of Management and their Bachelor's degree in Theirtory of Art from Princeton University.

Felice Pastorius reports to Tamara Mendelsohn, Chief Marketing Officer. Some of their coworkers include João Filipe Pereira - Senior SEO & Marketing Growth Manager, Jameelah Calhoun - Global Head of Product Marketing, and Martin Little - Growth & Operations Lead.

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Timeline

  • Director, Customer Marketing

    Current role

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