Amy MacFarlane

Amy MacFarlane is a seasoned marketing and events professional with extensive experience in leadership roles across various agencies and organizations. Currently serving as Senior Managing Director at EventLink Group since July 2024, Amy previously held several key positions at Havas Street from September 2019 to April 2024, including Vice President and Associate Vice President. Amy's expertise includes strategic business development, account management, and sponsorship activation, demonstrated through tenures at ETZEL Agency and The Marketing Arm, where major campaigns for clients such as State Farm and high-profile events were successfully executed. Additionally, Amy has provided consulting services in marketing and sponsorship management and has managed large-scale events, contributing to revenue growth and brand visibility throughout a diverse career that began with a Bachelor's degree in Communication from Michigan State University.