John Wider

Former President and CEO of AARP Services, Inc. (ASI) with progressive experience in brand licensing; finance, insurance, and health solutions. The primary mission of ASI is to inspire new and innovative business practices, guide consumers to make informed choices, and deliver products and services that better fulfill life-stage needs. As President and CEO of ASI, John was responsible for leveraging market forces to help people live healthier, more secure, and happier lives. John has extensive experience in the rapidly growing 50+ age marketplace. He is a strategic and creative thinker, continuously seeking market differentiation in B2B, B2B2C, and B2C models possessing strong communication and negotiation capabilities, as well as talent development skills. In addition to serving on the EverSafe Advisory Board, John is also an advisory board member of United Income, Inc.