Ellie B.

Head Of Paid Search at Evosite

Ellie B. has a diverse work experience starting from their role as an Operations and Marketing Assistant at the Amateur Boxing Association of England from September 2009 to September 2010. Ellie then joined 4Ps Marketing as a Marketing Executive in May 2011, where they supported various marketing activities and assisted the marketing manager and sales team in developing digital strategies and content marketing. Ellie later became a Senior Marketing Executive and Digital Content Specialist at 4Ps Marketing, taking on responsibilities such as ensuring company content aligns with the branding and optimizing content to drive leads. In October 2013, Ellie transitioned to the role of B2B Marketing Manager, where they focused on generating interest and implementing campaigns for the core target sector markets. In June 2014, Ellie became a Brand Manager at Artefact, followed by roles as a Retail Account Manager and Senior Retail Account Manager. From February 2018 to December 2019, they served as a Retail Account Director at Artefact, managing a cross-channel digital marketing team to achieve client business objectives. Finally, Ellie is currently working as the Head of Paid Search at Evo Agency, where they lead the strategy, planning, and delivery of first-class campaigns across various industries, ensuring client KPIs are met.

Ellie B. started their education in 1996 at St Jame's School in Grimsby, where they studied until 2008. During this time, they did not pursue a specific degree or field of study.

In 2008, Ellie enrolled in Sheffield Hallam University and completed their Bachelor of Science (Honours) in Sport Business Management in 2011.

In 2012, Ellie attended Oxford College of Marketing, where they pursued a CIM Professional Diploma in Marketing. Ellie completed this diploma in 2013.

Alongside their formal education, Ellie has obtained several certifications. In 2022, they became a Microsoft Advertising Certified Professional, obtained Microsoft Advertising Native & Display Certification, and acquired Microsoft Advertising Shopping Certification. In the same year, Ellie also achieved Google Analytics Certification.

In 2023, Ellie expanded their certifications by attaining LinkedIn Marketing Solutions Fundamentals, Google Ads Display Certification, Google Ads Video Certification, Google Shopping Ads Certification, and Google Search Ads Certification.

Ellie's diverse educational background and certifications reflect a strong foundation in both marketing and sports business management fields.

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