Excellus BCBS
Nicole Columbare, MBA, has over 15 years of experience in digital strategy and marketing communications. Currently serving as Manager of Digital Strategy & Analytics at Excellus BCBS since July 2015, Nicole has held various roles within the organization, including Manager of Experience Technology and Digital Channel Manager. Previously, Nicole worked as E-Communications Specialist at MVP Health Care from September 2011 to July 2015, and held positions at Harris Interactive as Senior Marketing Coordinator and Marketing Communications Writer from August 2008 to August 2011. Early in the career, Nicole was Project Coordinator at the University of Rochester's Center for Entrepreneurship. Nicole holds an MBA in Marketing and Entrepreneurship and a B.A., Summa Cum Laude, in Brain and Cognitive Science, Marketing, and Law from the University of Rochester.
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Excellus BCBS
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Excellus BlueCross BlueShield, a nonprofit independent licensee of the BlueCross BlueShield Association, is part of a family of companies that finances and delivers vital health care services to about 1.5 million people across upstate New York.