Perla Bloom

Perla Bloom is a seasoned communications professional with extensive experience in global marketing strategy and brand planning. Currently serving as a Senior Manager for Global Comms Planning at Expedia Group since July 2024, Perla leads editorial, innovation, partnerships, and entertainment initiatives. Prior experience includes significant roles at Electronic Arts (EA) overseeing brand and communications planning for popular franchises such as The Sims and Need For Speed, along with contributions to diversity initiatives as a committee member. Perla's background includes leadership positions in various agencies, developing strategies for major brands like GSK, Visa, and others, culminating in accolades such as being named an Omnicom Emerging Star in 2018. Academic qualifications include a Bachelor of Science in Psychology from the University of Leeds and ongoing studies in AI Transformation and Mini MBA in Brand Management.