Expedia Group
Perla Bloom is an accomplished marketing professional with extensive experience in brand communications and strategy across prominent organizations. Currently serving as Senior Manager for Editorial, Innovation, and Entertainment at Expedia Group since July 2024, Perla leads communication planning to enhance audience engagement, with notable partnerships involving Netflix, Amazon, and Arsenal. Previously, Perla held multiple roles at Electronic Arts, including Connections Planning Lead, where responsibilities included managing strategic communications for notable franchises such as The Sims and Need For Speed. Additional experience includes board membership at VivaWomen! UK, strategic roles at Publicis Groupe, RAPP, and Saatchi & Saatchi, contributing to campaigns for major brands like GSK, Visa, and Mercedes Benz. Perla's educational background includes a Mini MBA in Brand Management and a Bachelor of Science in Psychology from the University of Leeds.
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