Gareth Lee is an experienced professional with a strong background in sales analytics and data management, currently serving as the Senior Global Sales Analytics Manager at Experian since May 2011. In this role, Gareth leads the Global Sales Analytics team to enhance sales reporting, KPIs, and automation within CRM systems. Previous positions at Experian include Senior Data Management Analyst and Segmentation Analyst, where Gareth contributed to the development of a unified CRM platform and created client segmentation insights through advanced analytical techniques. Prior to Experian, Gareth worked as a Planning and Review Officer at Derbyshire Fire and Rescue Service, focusing on strategic planning and performance analysis. Gareth earned a Doctor of Philosophy (PhD) in Economics, as well as both a Master of Science (MSc) and a Bachelor of Science (BSc) in Economics from Loughborough University.
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