Alejandra P.

Alejandra P. is an experienced business development specialist with a strong background in prospecting new business opportunities and managing B2B and B2C leads. Currently serving at ExpoCredit since March 2023, Alejandra previously held similar positions at InLat and NYCEColombia, where notable achievements included maintaining a client retention rate above 90% and achieving a 40% annual growth in the client portfolio. Alejandra's early career included training initiatives to reduce the digital divide and support citizen services at Nexarte - ETB - Comunicaciónes. Educational qualifications include ongoing studies at Universidad Autónoma de Colombia, a specialization in market management and international business from SENA, and diplomas in digital marketing and quality management from COLNODO and Coruniversitec, respectively.