Birju Shah

Birju Shah, MBA, is a seasoned marketing professional with extensive experience in the oil and lubricants industry. Currently serving as Field Marketing Manager at Imperial Oil since June 2016, Birju has successfully influenced global initiatives to launch a used oil analysis lab, projected to enhance profitability significantly. Previous roles at Imperial Oil include Marketing Manager, where Birju spearheaded customer feedback initiatives and streamlined operations to generate substantial savings and revenue growth. Earlier career accomplishments as Senior Account Manager and Business Development Manager at renowned companies, such as Lubrication Engineers of Canada and National Surplus, highlight Birju's expertise in relationship management, sales growth, and strategic marketing development. Academic credentials include an MBA from the University of Toronto's Rotman School of Management and a Bachelor's degree in Mechanical Engineering from McMaster University.