Ali Pirinccioglu is a seasoned consulting professional with extensive experience in the MENA region, currently serving as a Partner and Business Consulting Leader at EY since March 2016. In this role, Ali oversees the Strategy & Transformation and Customer & Growth solutions, focusing on enhancing organizational performance through digital strategy and customer experience transformation. Previously, as a founding Partner and General Manager of Forte Consultancy Group, which was acquired by EY, Ali managed one of the largest independent consultancy firms in the region. Additionally, Ali has held managerial roles at Peppers & Rogers Group, PNC Bank, and The Vanguard Group, leveraging analytical and strategic expertise to improve customer relations and operational quality. Ali holds an MBA in Marketing, Strategy, and Management from Georgetown University and a Bachelor's degree in Communications from Penn State University.