Lionel Largaespada has a diverse work experience spanning different industries. In 2000, they worked as a Public Relations Manager for DoubleClick, where they built relationships with reporters and media trained senior executives. Lionel then moved on to Lycos.com as an Account Services Manager, managing business relationships and executing advertising campaigns. At Fathom Online, they served as the Director of Client Services, overseeing strategic partners and generating significant revenue.
Largaespada joined Covario as the Vice President of Agency Relations and later became the Sr. Director of Client Services. Lionel developed the company's go-to-market sales strategy and led the account management team. Lionel then worked at Civis Media Group as a Political Consultant, specializing in online advertising and social media strategy for non-profits and trade associations.
Largaespada also held positions at Eleven, Inc. as the Director of Search & Social Media Marketing and at Marin Software as the Regional Vice President of Customer Success. At Rio SEO Automation Software, they worked as the Director of Strategic Accounts, responsible for client satisfaction and account strategy.
In 2015, Largaespada became the Director of Marketing & Business Development at F3 & Associates, where they built the company's brand and set up sales operations. Lionel is currently serving as a City Council Member for the City of Benicia, a role they started in 2018 and will continue until 2022.
Lionel Largaespada's education history begins with their high school education at Pinole Valley High School, which they attended from 1985 to 1989. Lionel then pursued their Bachelor of Arts degree in Government & Philosophy at Saint Mary's College of California, where they studied from 1989 to 1993. Following their undergraduate studies, Lionel attended Boston University from 1994 to 1996, where they obtained a Master of Science degree in Mass Communication.
In addition to their formal education, Lionel has also obtained several certifications to enhance their skills and knowledge in various areas. In 2013, they completed the Digital Analytics Fundamentals certification from Google Analytics Academy (online). In 2011, Lionel obtained certifications in Websites that Work (Content Marketing Strategy) from Marketing Profs University (online), Google Analytics 101, 201, 301 + Website Optimizer from Seminars for Success / Cardinal Path, and HTML Fundamentals from AcademyX. In 2010, they completed certifications in Social Media Marketing from Marketing Profs University (online) and Advanced SEO Specialist Training (courseware completed) from SEMPO Institute.
August, 2015 - present
Associate Principal, Director Of Marketing & Business Development at BAMO
Director of Marketing & Business Development at Webolutions Digital Marketing Agency
Director Of Marketing + Business Development at Fortunato Construction Group, Inc.
Director Of Marketing & Business Development at National Association of Colleges and Employers
Director of Marketing & Business Development at Haig Partners
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