Louis joined the Fair Cape Group in 1997 as a director of the Fair Cape Group and holds the position of Chief Marketing Officer. Louis travels extensively internationally to observe trends in dairy recipes, packaging, marketing practices and other market information to assist Fair Cape Dairies.
Louis has implemented a variety of New Product Development initiatives and marketing strategies. Louis has 10 years combined experience in agriculture and business. He is on the Product and Public Relations Corporate Governance committee of the Fair Cape Group.
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