JG

Jaime G.

Director, Cards Marketing at Fairstone Bank

Jaime G. has a diverse and extensive work experience in marketing and business analysis. They most recently worked at Fairstone Bank as the Director of Cards Marketing, where they were responsible for driving growth and engagement across multiple portfolios. Prior to that, Jaime worked at Duo Bank as a Marketing Manager. They also spent a significant amount of time at Walmart Canada, where they held the position of Marketing Manager. Earlier in their career, Jaime worked at Citi in various marketing roles, including Product Marketing Manager and Acquisitions Prospect Manager. They also gained experience at IBM as a Competitive Intelligence Analyst. Overall, Jaime has demonstrated expertise in developing and implementing strategic marketing initiatives, driving customer acquisition and engagement, and optimizing business processes.

Jaime G. holds an MBA degree from the Schulich School of Business at York University, which was obtained from 2001 to 2004. Prior to that, Jaime earned a degree in Industrial Engineering from Pontificia Universidad Javeriana, completed between 1990 and 1995. In addition to formal education, Jaime has obtained various certifications such as the CMA Digital Marketing Certificate from Walmart Canada in 2015, Negotiation Skills for Business Performance from Citi in 2009, SAS Fundamentals from SAS in 2008, Fundamentals of Marketing Math & Zephir from Compusearch bv in 1999, and Credit Policy, Practices & Procedures from Citi in 1996.

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