Anthony Rickards

Anthony Rickards has extensive experience in the health and wellness sector, currently serving as the Head Of New Product Development at Faithful to Nature since February 2018. Prior roles include Buying Manager positions at Natural Organic Wholesale and Wellness Warehouse, where emphasis was placed on health-focused retail. Anthony also contributed significantly as a Senior Buyer at Planet Organic, achieving substantial sales growth and customer engagement. Early career highlights include project management of own label products at Whole Foods Market and team leadership in food service operations.