Kate Smith

Kate Smith is an experienced marketing professional with a strong background in customer marketing and lifecycle management, currently serving as Customer Marketing Manager at FanDuel since April 2023. Prior to this role, Kate held the position of Marketing Director at LakeTech, inc. where strategic marketing campaigns were developed and executed across various channels. Experience includes a Senior Specialist role at The Knot Worldwide focusing on activation and engagement through diversified marketing channels, and a series of analytical and strategic roles at organizations like Paciolan and Los Angeles Marathon. With a Master's Degree in Kinesiology and Exercise Science from California State University, Fullerton, Kate combines a solid educational foundation with extensive hands-on experience in digital marketing, campaign management, and customer experience optimization.