Sonia Delgado Arroyo

Sonia Delgado Arroyo has extensive experience in commercial negotiation and team management within the beauty and retail sectors. Currently serving as KAM ECI at Farlabo since May 2011, responsibilities include negotiating commercial conditions, developing brand strategies, and overseeing sales analysis and budgeting. Previous roles include Training Manager for various luxury brands and Supervisor at Sisley and Shiseido, where duties encompassed staff management, merchandising, and training. Sonia's career began as an Assistant in commercial departments and recruitment, showcasing a solid foundation in client relations and operational support. Educational qualifications include a degree in Business Sciences from Universidad Autónoma Madrid and a Pedagogical Aptitude Certificate from Universidad Complutense Madrid.