Manuel Pérez López is a seasoned professional in commercial management and marketing with extensive experience in the optical and consumer goods industries. Currently serving as Director Comercial Opticas at Farmacias del Ahorro since August 2024, prior positions include Country Manager at MOREL and Regional Sales Manager at Alcon, where Manuel was responsible for national sales and strategic business developments within Vision Care. Earlier roles at Cervical Tez and Devlyn Holdings involved product development and senior marketing management, overseeing significant sales and implementing innovative marketing strategies. With a solid educational foundation in business administration and industrial engineering, Manuel has consistently demonstrated expertise in negotiation, market analysis, and team leadership throughout a career spanning over two decades.
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