Paula Spagnuolo

Analista Ssr. De Trade Marketing at Farmacity

Paula Spagnuolo is an experienced professional in trade marketing and academia, currently serving as an Analista SSr. de Trade Marketing at Farmacity since November 2022, where responsibilities include leading promotional plans in collaboration with strategic suppliers, designing marketing campaigns at points of sale, and coordinating visibility plans to enhance customer experience. In addition, Paula is a university assistant professor and tutor of Marketing at Facultad de Cs. Económicas UNLZ since March 2025. Previous roles include Trade Marketing Analyst at Grupo Cepas, where Paula managed thematic gondolas and campaigns across national retailers and wholesalers, and a Trainee in the Marketing Department at Danone Argentina, contributing to product launches and brand development. Administrative experience includes working at Estudio jurídico Carrocera Navascues y asociados and prior entrepreneurial activities at Vickana. Education includes a degree in Administration from Facultad de Cs. Económicas UNLZ, expected to be completed in July 2024.

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