Mark Wilson

Web Producer at Farmer's Business Network

Mark Wilson has a diverse work experience spanning over two decades. Mark is currently working as a Content Marketing Manager at Farmer's Business Network, Inc since March 2021. Prior to this, they worked as a Growth Marketer & Conversion Copywriter at mwilson.co, implementing content marketing strategies and creating email campaigns to increase conversions and sales for SaaS and ecommerce businesses.

From 2017 to 2020, Mark served as an Inbound Marketing Manager at Packlane, where they managed multi-channel marketing campaigns, including SEO, social media, inbound marketing, and email, to drive customer acquisition. Mark also maintained a full email calendar with a mix of promotional and content marketing campaigns.

In their earlier career, Mark gained experience as an Admissions Support professional at Western University, where they determined admissibility and transferability of credits for undergraduate students. Mark also worked as a Senior Technical Writer at Citi, leading a team and creating policies and procedures for intradepartmental communications. Additionally, at CIBC, Mark served as a Client Services Representative, advising customers on banking products and conducting training seminars for new team members.

Mark's expertise extends to their role as a Senior Credit Analyst at Citi, where they supervised, managed, and trained team members in a credit card call center environment. Mark also maintained operational service levels and analyzed reports of customer communication.

Mark Wilson earned a Bachelor of Arts (B.A.) degree in Honors History from Western University, where they studied from 1994 to 1998. Following this, they pursued further education and obtained a Post Grad Diploma in Journalism-Print from Algonquin College of Applied Arts and Technology, completing the program in 2004.

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Timeline

  • Web Producer

    October 1, 2023 - present

  • Content Marketing Manager

    March, 2021