Cherise Salim

When reputations and revenue are on the line, Fathom Consulting helps businesses make confident decisions. Using a human-centric approach, we work collaboratively with our clients to better understand the people they serve—then design solutions to serve them best. Research plays a role in nearly every project we work on, whether it’s a physical product, digital interface, customer experience, or business process. Our commitment to bringing the right voices to the table results in change that people can get behind, and implementable solutions informed by those who use them. Founded in 1999, Fathom is a Twin Cities-based, women-owned business. We’re building an inclusive culture with a diversity of backgrounds, thoughts, and experiences—creating a great place to be for our employees and a more valuable experience for our clients.